Dead Technical

Friday night saw the Dead Technical team head over to Golden Square in Soho to celebrate the start of the Fireflies Tour and wish our sponsored rider, Paul Mann well.

Paul Mann, Jamie Staff and Ben Robards

As always the Fireflies event was a great night and it was great to see so many new people turn out to show there support. Jamie Staff the British olympic gold medalist even dropped by to show his support and pass on a message of support.

Paul proudly showing off his sponsors company logos.

We wish all the riders well and look forward to seeing them all in Cannes on the 23rd!

If you would like to make a donation to support the Fireflies and Leuka please visit http://www.thefirefliestour.com

Allez le Fireflies!

Photos courtesy of Sylvain Deleu.

Dead Technical are pleased to announce that the website for the Fireflies Tour 2010 is now live.

This is a project we are very proud off on so many levels.

The Fireflies Tour was established in 2001 by Sandy Watson Scott (then Head of TV, M&C Saatchi) in recognition of relatives and friends’ Battles with Cancer. The five cofounders: Jake Scott, Adrian Moat, Nick Livesey (Directors at RSA Films), Tim Page (Head of TV at Y&R) and Chris Haworth (Ski Instructor) set out to cycle 1,000 km, 18 mountains in just 8 days from Lake Evian across the Alps to Cannes, arriving during the Cannes Lions Advertising Festival.

Inspired by the courage it takes to fight Cancer the riders annually tackle the most gruelling climbs of Le Tour de France. Their motto is simple: “for those who suffer we ride”. The Fireflies are committed to raising money for Leuka, a charity formed to support Research & Treatment of Leukaemia at the Hammersmith Hospital, London, renowned as a world leader in the treatment of cancers of the blood.

Each year new amateur cyclists from the ranks of the advertising and film world have taken up the challenge. Thanks to industry Sponsors, to date from 2001-09, the Fireflies have raised an incredible £800,000 in aid of Leuka. 1 in 3 of us will be diagnosed with some type of Cancer in our lifetime. It is believed that Leukaemia is the model of all Cancers and achieving a greater understanding of this disease will help in the fight against All other forms of Cancer.

2010 is the 10th anniversary Tour and to mark this milestone, the Fireflies are aiming to Smash their £1 million target.

Please take five to visit the site: http://www.thefirefliestour.com

If you would like to make a donation to what is in our humble opinion a fantastic charity please click the link: http://www.thefirefliestour.com/sponsor-us/ or here: http://www.justgiving.com/leuka/

“For those who suffer. We ride!”

Dead Technical are pleased to announce Stephen Macnaughtan has joined the team full time in a developer capacity.

Stephen is a multi talented developer with a keen interest in the latest and greatest technologies so expect more tech goodness from the Dead Technical team in the near future. Stephen is also our first resident Kiwi but we won’t hold that against him except when the rugby is on.

Welcome aboard Stephen!

Dead Technical are pleased to announce that we have been highly rated by our clients and are now on the Recommended Agency Register.

http://www.agencyregister.co.uk/